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Impact for Good Foundation

A Well-Understood Mind Changes the World.

Impact for Good Foundation funds the science of brain health and human flourishing — and backs the leaders turning that science into real-world good.

Our Belief

Brain science is the foundation everything else stands on.

Regulated, well-resourced minds lead better, connect better, and build more enduring things. We fund that science — then back the leaders, educators, and innovators who turn it into action.

We call this a positive footprint: not just carbon and conservation, but the compounding effect of healthier minds making wiser decisions and kinder leaders building a better world.

What We Fund

One science, three ways it shows up in the world.

01 / 03

Leadership & Legacy

Developing leaders who build something that outlasts them.

02 / 03

Happiness & Wellbeing

Science-backed tools for a regulated mind and a joyful life.

03 / 03

Wisdom & Connection

Passing hard-won knowledge across generations.

Shared foundation

Brain & behavioral science

Research Grants Public Education

Who We Back

Four organizations.
One shared thesis.

Three of the four brands we support were built by Lee Richter, an award-winning CEO and author whose work spans leadership, legacy, and happiness science. JenGen.ai extends the same thesis into intergenerational wisdom and human-first AI.

Leadership & Legacy

Leadership development and legacy-building education for emerging and established leaders.

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Leadership & Legacy

Mentorship, strategy, and IP protection for entrepreneurs building a lasting legacy.

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Happiness & Wellbeing

Science-backed happiness and nervous-system tools for leaders and entrepreneurs.

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Wisdom & Connection

AI-powered storytelling and an intergenerational leadership community for women.

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Get Involved

Two ways in.

Whether you're building something worth funding or looking for a place to put your resources toward lasting impact, we'd like to hear from you.

For Brands & Changemakers

If your work is rooted in science and leaves people — or the planet — better than it found them, we want to know about it. Tell us what you're building.

For Funders & Partners

Join a small group of partners funding the science of human flourishing and the leaders putting it into practice. Your support compounds across every brand in our portfolio.

Get In Touch

Tell us
about you.

We respect your time and your privacy. Your information is never sold or shared.

Not ready to reach out?

Stay close to the work. Get occasional updates on the science and the brands putting it into action — no more than once a month.